A Discovered Labs alternative for devtool companies

Literally.dev vs Discovered Labs

Q: How much does Discovered Labs cost?

Discovered Labs publishes three tiers: Establish at €6,995 a month, Compete at €10,995, and Outlier from €15,995, all month to month with a 30-day notice. A one-off diagnostic costs €4,370 and is credited to your first month. Literally.dev is $4,990 a month with a 3-month minimum.

Q: Does Discovered Labs write content for developers?

Discovered Labs' team is senior marketers and editors, with AI used to speed up research and production. Its case studies are B2B SaaS companies. Literally.dev's content is written by hand-vetted engineers, which matters when your readers are developers who can tell.

Q: Both measure AI visibility. What is the difference?

Discovered Labs uses its own AI Visibility Tracker and ties results to trials and pipeline. Literally.dev runs its own xEO pipeline: a baseline on 25 to 50 buyer questions, a live dashboard, and a re-measure at day 85. Both are owned tooling. The difference is who writes the content that moves the numbers.

Q: Is there a guarantee?

Discovered Labs says on its site that rankings and citations are not guaranteed. Literally.dev guarantees measurable movement on your benchmark questions by day 90, or we keep working for free until there is.

Q: Should we build an in-house AEO team or hire an agency?

An in-house hire gives you one generalist. An agency gives you a team, the tooling, and the publication network on day one. The people best qualified to write technical content are engineers, and most of them would rather build product. We bring the engineers, measure where AI ranks you, and place the content where AI assistants read. You keep your team on the product.

Q: Self-serve AEO tools or a full-service agency?

A self-serve tool shows you where you stand. It does not write the content, get it published, or get it cited. We run our own measurement pipeline and pair it with engineer-written content and distribution, then re-measure at day 85 so you see what moved. If you already have writers and distribution, a tool may be enough. If you need the work done, you need the agency.

Pick Discovered Labs for a bigger pod and Reddit-heavy work. Pick Literally.dev if your buyers are developers and you want engineers writing for them.

Literally.dev

Literally.dev is AEO-first for devtool and tech companies: hand-vetted engineers write the content, our own pipeline measures AI visibility before and after, and distribution is built in, for $4,990 a month with a 3-month minimum.

Discovered Labs

Discovered Labs is an AEO-native agency for B2B SaaS with its own AI Visibility Tracker, published frameworks, and tiers from €6,995 a month, month to month.

Let's Chat Get a free AEO analysis

A word from the founder

Andrei Gaspar, Founder of Literally.dev

What each costs

Both prices below come from public pages. Where a vendor does not publish a price, we say so instead of guessing.

Literally.dev

$4,990 / month

3-month minimum engagement

Published. The price is for The 90-Day AI Recommendation Sprint: 10 engineer-written articles a month, distribution, a guaranteed publication and newsletter feature, and a live AEO dashboard.

Let's Chat

Discovered Labs

From €6,995 a month

Month to month, 30-day notice

Three tiers: Establish at €6,995, Compete at €10,995, and Outlier from €15,995 a month. Discounts for 3- and 6-month commitments. A €4,370 one-off diagnostic is credited to the first retainer month.

Verified against Discovered Labs's published pages on 2026-08-28. Prices change. Check their site before you decide.

Side by side

Facts from each vendor’s own site. A line means the vendor does not say, not that the answer is no.

Capability	Literally.dev	Discovered Labs
Team
Who writes the content	Hand-vetted engineers, the top 2.7% of experts	In-house marketers and editors; AI-accelerated production
Where the team is based	Oslo, Norway; core team in Europe	—
Built for	DevTool and tech companies	B2B SaaS
Content
Content volume	10 articles a month in the Sprint	Up to 20 content units a month on the entry tier
Technical documentation	Yes	—
AEO and measurement
Named AEO service	Yes	Yes
AEO baseline audit before work starts	Yes	Search Visibility Diagnostic (€4,370, credited)
AI visibility measurement	Owned pipeline (xEO), live dashboard	Owned AI Visibility Tracker
Results re-measured and reported	Yes	Ongoing tracking, tied to trials and pipeline
Distribution
Publishing and distribution handled	Yes	Reddit marketing, digital PR, review sites, link building
Guaranteed monthly publication and newsletter features	Yes	10 to 20 Reddit mentions a month by tier
Commercial
Pricing published	$4,990 a month	From €6,995 a month
Minimum term	3 months	Month to month
Performance guarantee	We keep working free until the numbers move	None; the site says results are not guaranteed
Time to start	5 days or less	Audits start day one; content published daily by day 10

Verified against Discovered Labs's published pages on 2026-08-28. Prices change. Check their site before you decide.

Who should pick which?

Pick Discovered Labs if

You are a B2B SaaS company and want a bigger pod with Reddit and digital PR built in.
You want month-to-month terms and can spend from €6,995 a month.
You value published research and frameworks from an AI-research-led team.

Pick Literally.dev if

Your buyers are developers and you want working engineers writing the content under real bylines.
You want a published price under $5K a month with a 3-month sprint and a performance guarantee.
You want guaranteed monthly features in a top tech publication and newsletter, not only Reddit mentions.
You want the founder and a small core team close to your account.

What our clients measured

Higher Conversion

5×

AppSignal readers converted at five times the rate of their old content. Measured in 90 days.

* AppSignal engagement, 2026

Seen by AI

4.4×

QA.tech mentions in AI search grew 4.4× after we took over their content.

* QA.tech engagement, 2026

Launches That Land

Product of the Day on Product Hunt for a QA.tech launch we backed with content.

* QA.tech launch, Product Hunt

Chris — Head of Marketing, QA.tech

Antonija — Content Lead, Aviator

Armend — Founder, GlassFlow

“I worked with 5-8 content/marketing agencies and you guys are the best experience I ever had.”

Chris — Head of Marketing, QA.tech

The 90-Day AI Recommendation Sprint

In 90 days, when your buyers ask AI what to use, your name comes up. Our analytics prove it.

Baseline audit: where AI ranks you today, on 25–50 real buyer queries
Live AEO dashboard — watch your rankings move
10 articles a month from the top 2.7% of experts — hand-vetted engineers, posted where AI reads
Guaranteed feature every month in a top tech publication with 4M+ readers
Guaranteed feature every month in a major tech newsletter
A 90-minute marketing workshop to nail your strategy and titles
A content strategy session every two weeks
Day 85: we re-run your baseline and show you exactly what moved
BONUS: you join our client network — amazing tech companies that promote each other with guest posts, backlinks, and mentions