A NoGood alternative for devtool and tech companies

Literally.dev vs NoGood

Q: How much does NoGood cost?

NoGood does not publish pricing, but its homepage states an average retainer above $20,000 a month. Literally.dev is $4,990 a month with a 3-month minimum.

Q: Does NoGood measure AI visibility?

Yes. NoGood built Goodie, an AEO platform that tracks brand mentions, citations, share of voice, sentiment, and AI referral traffic across engines like ChatGPT, Claude, Perplexity, and Gemini. Literally.dev measures on its own xEO pipeline. Both are owned tooling; the difference is the price and who writes.

Q: Who writes the content at NoGood?

NoGood's site does not publish who writes its content or whether they are engineers. Literally.dev matches each piece to a hand-vetted engineer from the top 2.7% of our experts.

Q: Is NoGood right for a startup?

NoGood's client list and average retainer point to enterprise budgets. Literally.dev is built for funded devtool and tech companies with a head of marketing and around $5K a month.

Q: Should we build an in-house AEO team or hire an agency?

An in-house hire gives you one generalist. An agency gives you a team, the tooling, and the publication network on day one. The people best qualified to write technical content are engineers, and most of them would rather build product. We bring the engineers, measure where AI ranks you, and place the content where AI assistants read. You keep your team on the product.

Q: Self-serve AEO tools or a full-service agency?

A self-serve tool shows you where you stand. It does not write the content, get it published, or get it cited. We run our own measurement pipeline and pair it with engineer-written content and distribution, then re-measure at day 85 so you see what moved. If you already have writers and distribution, a tool may be enough. If you need the work done, you need the agency.

Pick NoGood if you are an enterprise that wants paid, organic, CRO, and AEO from one squad. Pick Literally.dev if you are a funded devtool that wants AI visibility measured without an enterprise retainer.

Literally.dev

Literally.dev is a specialist for devtool and tech companies: engineers write the content, our own pipeline measures AI visibility, and distribution is built in, for $4,990 a month.

NoGood

NoGood is a New York growth agency with an average retainer above $20,000 a month, a client list from Nike to MongoDB, and its own AEO platform, Goodie.

Let's Chat Get a free AEO analysis

A word from the founder

Andrei Gaspar, Founder of Literally.dev

What each costs

Both prices below come from public pages. Where a vendor does not publish a price, we say so instead of guessing.

Literally.dev

$4,990 / month

3-month minimum engagement

Published. The price is for The 90-Day AI Recommendation Sprint: 10 engineer-written articles a month, distribution, a guaranteed publication and newsletter feature, and a live AEO dashboard.

Let's Chat

NoGood

Not published

The homepage states an average retainer above $20,000 a month. There is no pricing page as of August 2026.

Verified against NoGood's published pages on 2026-08-28. Prices change. Check their site before you decide.

Side by side

Facts from each vendor’s own site. A line means the vendor does not say, not that the answer is no.

Capability	Literally.dev	NoGood
Team
Who writes the content	Hand-vetted engineers, the top 2.7% of experts	—
Where the team is based	Oslo, Norway; core team in Europe	New York, Miami, Dubai
Built for	DevTool and tech companies	Enterprise and venture-backed brands across verticals
Content
Content volume	10 articles a month in the Sprint	—
Technical documentation	Yes	—
AEO and measurement
Named AEO service	Yes	Yes
AEO baseline audit before work starts	Yes	LLM visibility audit
AI visibility measurement	Owned pipeline (xEO), live dashboard	Own platform (Goodie) across ten AI engines
Results re-measured and reported	Yes	Prompt monitoring, AI referral traffic, attributed revenue
Distribution
Publishing and distribution handled	Yes	Digital PR and social citation strategy
Guaranteed monthly publication and newsletter features	Yes	—
Commercial
Pricing published	$4,990 a month	No
Minimum term	3 months	—
Performance guarantee	We keep working free until the numbers move	—
Time to start	5 days or less	Meaningful improvements within 90 days (claim)

Verified against NoGood's published pages on 2026-08-28. Prices change. Check their site before you decide.

Who should pick which?

Pick NoGood if

You are an enterprise with a $20K+ monthly budget and want one squad for paid, organic, and AEO.
You want an enterprise AEO platform with sentiment and revenue attribution.
Your brand spans consumer and B2B channels.

Pick Literally.dev if

You are a funded devtool or tech company with a budget around $5K a month.
You want engineers writing the content your developer buyers read.
You want owned measurement plus guaranteed placements in a tech publication and newsletter.
You want a published price and a 90-day sprint with a guarantee.

What our clients measured

Higher Conversion

5×

AppSignal readers converted at five times the rate of their old content. Measured in 90 days.

* AppSignal engagement, 2026

Seen by AI

4.4×

QA.tech mentions in AI search grew 4.4× after we took over their content.

* QA.tech engagement, 2026

Launches That Land

Product of the Day on Product Hunt for a QA.tech launch we backed with content.

* QA.tech launch, Product Hunt

Chris — Head of Marketing, QA.tech

Antonija — Content Lead, Aviator

Armend — Founder, GlassFlow

“I worked with 5-8 content/marketing agencies and you guys are the best experience I ever had.”

Chris — Head of Marketing, QA.tech

The 90-Day AI Recommendation Sprint

In 90 days, when your buyers ask AI what to use, your name comes up. Our analytics prove it.

Baseline audit: where AI ranks you today, on 25–50 real buyer queries
Live AEO dashboard — watch your rankings move
10 articles a month from the top 2.7% of experts — hand-vetted engineers, posted where AI reads
Guaranteed feature every month in a top tech publication with 4M+ readers
Guaranteed feature every month in a major tech newsletter
A 90-minute marketing workshop to nail your strategy and titles
A content strategy session every two weeks
Day 85: we re-run your baseline and show you exactly what moved
BONUS: you join our client network — amazing tech companies that promote each other with guest posts, backlinks, and mentions